Proofpoint Debuts New End-to-End Information Protection Framework

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Cybersecurity company Proofpoint has launched a proprietary, partner-friendly, end-to-end information protection framework which it says will provide organisations with access to unmatched expertise, industry benchmark data and proven methodology in designing, implementing and maturing data loss prevention (DLP) programs.

Proofpoint’s NIST-inspired framework, deployed and managed by Proofpoint and its certified partners, gives organisations access to singular expertise and efficiencies that most organisations cannot replicate, even with highly skilled internal resources. It provides a blueprint for utilising a combination of people, process and technology to analyse user behaviour and content across all channels and apply best practices and intelligence to modernise data protection.

While DLP programs and technology are maturing, only 38% of organisations say they have a “mature” DLP program. Organisations with complex needs are looking for more comprehensive solutions that go beyond traditional DLP measures. Until now, the industry has been lacking a practical framework that addresses the challenges of deploying a DLP program across a rapidly evolving, multi-channel data risk landscape.

“Today, data is at risk because of human behaviour,” said Proofpoint’s Rohit Dixit. “The rise of the perimeter-less workplace has dramatically increased the complexity of delivering a modern, adaptive, risk-based DLP program for most organisations. Proofpoint’s unique framework and human-centric approach to information protection builds on decades of experience and expertise in planning and executing tailored DLP programs that protect some of the world’s largest enterprises. Now customers can evolve their DLP program, safe in the knowledge that their team is supported by experts who know Proofpoint technology better than anyone.”

The new framework leverages Proofpoint’s human-centric approach to information protection, combined with over 20 years of experience in designing and operating tailored DLP programs for some of the world’s most security-conscious organisations. It also offers a CISO Visualisation Workshop, an in-depth, guided exercise for organisations seeking to implement a best-in-class DLP program. Proofpoint certified partners can leverage the framework to help customers identify critical maturity gaps, evaluate benchmarking against industry peers, and determine a strategy and timeline for prioritising and addressing impacts based on Proofpoint’s analysis and recommendations.

Key elements include:

Planning, Visibility and Rule Setting:

  • In-depth assessment of DLP program maturity.
  • Benchmarking against industry peers.
  • Guided program design and implementation recommendations.
  • Behavioral and content visibility to inform rule-setting.
Prevention and Adaptive Response:
  • Research into emerging exfiltration and threat tactics with impact assessments.
  • Tuning of rules and policies for detection optimisation and data protection.
  • AI-enabled SOC capability designed to optimise event analysis and investigation, incident escalation and response.
Metrics and Governance Reporting:
  • Daily system checks and monitoring
  • Executive reporting and documentation of outcomes

Proofpoint Information Protection is deployed to over 46 million users worldwide. With the new framework, Proofpoint says it and its certified partners will provide a proven method for organisations to consolidate data defenses across all channels while protecting information based on user behaviour and intent, content and data lineage.

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