Omdia has appointed Theresa Lanowitz as a principal analyst covering vulnerability and risk management within its Cybersecurity go-to-market research practice.
Lanowitz joins Omdia from LevelBlue, the AT&T cybersecurity spinoff, where she served as chief evangelist, leading strategic marketing, communications, public relations, content, and industry outreach. Prior to LevelBlue, she spent seven years at Gartner, leading research on application quality and security, and later founded and led the independent analyst firm Voke for nearly 14 years.
In the new role, Lanowitz will focus on how organisations identify, prioritise, and address security risks while adopting new technologies. Omdia said her research will examine tools, practices, and market developments shaping vulnerability and risk management strategies.
Commenting on the appointment, Clint Wheelock, Omdia’s vice president of Go-to-Market Insights and Advisory, said: “Theresa brings a rare combination of practitioner, analyst, and product experience to cybersecurity research. Vulnerability and risk management have become increasingly complex as organizations adopt new technologies at speed, while still needing to make clear decisions about what to fix first. Her perspectives will help clients make more informed decisions, grounded by buyer insights and intent data.”
Earlier in her career, Lanowitz launched the Java development platform JBuilder as a product manager at Borland and led strategic marketing for Jini at Sun Microsystems.
“Managing and understanding cyber risk is a cornerstone of cyber resilience,” Lanowitz said. “Aligning cybersecurity with business initiatives enables organizations to make informed decisions that drive innovation, improve outcomes, and create competitive advantage.
“I am thrilled to join Omdia’s cybersecurity practice and work with clients to identify proactive approaches to security that build trust and resilience as technology evolves from traditional IT environments to an AI-driven ecosystem.”
Lanowitz holds a Bachelor of Science in Computer Science from the University of Pittsburgh.
